Logo

Win more customers

Meet online shoppers in their favorite mobile apps.

Portrait
Your browser does not support SVG
Your browser does not support SVG
Your browser does not support SVG
Your browser does not support SVG
Portrait
Portrait
Portrait
Portrait

Targeted in-app shopping ads for brands

Mobile apps account for over a quarter of consumer downtime — playing games, scrolling newsfeeds, and more. Audience+ engages them during these moments with targeted, full-screen ads across a leading network of mobile apps, reaching 45% of adults in the U.S. every day.

Gradient Pill
Gradient Pill
App Icon
App Icon
App Icon
App Icon
Seller success

Laura Geller
250%
ROAS
85%
net-new customers
HiSmile

"Testing new channels is often hit or miss for us, with more misses than hits. But this blew all our expectations. We're excited to invest in Audience+, diversify our spend, and grow our business with this promising new channel."

Brodie Capel
Digital Manager
ImmiEats
90%
increase in DTC revenue
130%
ROAS
BOMBAS

"The results we’ve achieved with Audience+ have been outstanding. Reaching our efficiency targets for both new and repeat customers at scale during the most competitive time of the year was truly impressive.”

Michael Mctighe
Director of Acquisition
Underlining
200%
ROAS
40%
increase in sales
Targeting

Boost sales, profitably

Fueled by commerce data, AppLovin’s proven AI-powered technology identifies your most valuable customers in a less competitive environment.

Audience Icon

Reach across 1.4B+ daily users

Gain access to an audience rivaling the biggest social channels.

Audience Icon

Target shoppers likely to convert

Audience+ matches high-value shoppers with the products they’ll want to buy.

Audience Icon

Hit your ROAS targets

Our AI engine continually optimizes ad delivery to maximize returns.

Creatives

Create compelling ad experiences

Amplify results and lower marketing costs with engaging ads, optimally placed by Audience+.

Promote products to the right audiences

Create more meaningful connections with AI-targeted ads that showcase products most likely to spark interest, engagement, and conversion.

Creatives Image
Creatives Image

Capture undivided attention

Engage audiences with immersive, full-screen video ads that are non-skippable for the first five seconds.

Engage and convert with branded end cards

Reinforce branding, build credibility, and offer a clear CTA with ads that link directly to your web store for seamless conversion.

Creatives Image
video image
Audience+ Creative Best Practices

Discover how to optimize your creatives for in-app audiences and browse top-performing end cards.

Getting Started

Scale your business in 4 easy steps

Define your campaign targets and budget

Establish your campaign objectives and budget, and let our AI do the work to meet them.

Upload your creatives

Import your top-performing social ads or tap our in-house creative agency to create something new.

Integrate with your e-commerce site

Connect your data to AppLovin and use it to re-engage shoppers and find new customers.

Monitor your campaign’s performance

Track return on ad spend, measure orders and AOV, and evaluate the effectiveness of your creatives.